diff --git a/scripts/build-in-chroot.sh b/scripts/build-in-chroot.sh
index b57b27f..24c6690 100755
--- a/scripts/build-in-chroot.sh
+++ b/scripts/build-in-chroot.sh
@@ -63,6 +63,16 @@ apt-get install -y \
 locale-gen en_US.UTF-8
 update-locale LANG=en_US.UTF-8 LC_ALL=en_US.UTF-8
 
+echo "====> setting hostname"
+printf 'toes\n' >/etc/hostname
+if grep -q '^127\.0\.1\.1' /etc/hosts; then
+	sed -i 's/^127\.0\.1\.1.*/127.0.1.1 toes/' /etc/hosts
+else
+	printf '127.0.1.1 toes\n' >>/etc/hosts
+fi
+mkdir -p /etc/cloud/cloud.cfg.d
+printf 'preserve_hostname: true\n' >/etc/cloud/cloud.cfg.d/99-preserve-hostname.cfg
+
 echo "====> configuring bluetooth for Matter commissioning"
 mkdir -p /etc/systemd/system/bluetooth.service.d
 cat >/etc/systemd/system/bluetooth.service.d/10-matter.conf <<'EOBT'